Growth marketing · AI workflows & automation

Manish Rajpal

Growth marketer who builds with AI to get complex products understood, adopted and talked about. 7 years across AI, crypto and edtech, from creator and community campaigns to AI-powered marketing systems and two startups built from zero.

7 yrsacross AI, crypto and edtech
2×startup co-founder: Deltaplay and LesGo
100K+views on X in a single week, no paid spend
1.3M+impressions from a Wifi Dabba creator bounty I worked on
AI product · Deltaplay · co-founder & CEO · 2026

An AI performance-analytics platform for pro athletes

Deltaplay uses computer vision to analyse match video, from player movement and biomechanics to tactics and game patterns, helping athletes and coaches understand performance and find their edge.

01
Match video inBroadcast or academy camera
02
TrackingPlayers, body joints and the shuttle, on cloud GPUs
03
AnalysisMovement, biomechanics and game patterns
04
InsightClear reports and annotated clips
Claude CodeCodexCursorYOLORF-DETRTrackNetPose estimationOpenCVCloud GPUs
100K+views on X in a single week
48Kviews on a single analysis post
₹0paid spend; inbound from international players, including an Olympic medallist
Explainer film · 94 s
How the tracking worksMade entirely in code, from real tracking data.
Brand film · 92 s
Our storyFrom coaching by eye to data-backed insight.
Computer vision · data visuals

Turning a rally into data you can see

Looks I built from real tracked rallies: skeletons, motion, heat and 3D, with no broadcast footage. Each one started as raw video and ended as a visual a coach or a fan can read in seconds.

3D replay
Player to wireframe
Biomechanics
X-ray movement
Biomechanics
Anatomy of a shot
Court data
Movement heat
Shot data
Shuttle arcs
3D
Point-cloud rally
Creator-led campaigns & community · Wifi Dabba (YC W17) · 2025–26

Launch content for a decentralised telecom network

I owned content and social across X, Instagram, LinkedIn, Discord and Telegram through the pre-launch and token launch, and worked with the team on its biggest campaigns.

Creator video bounty

Map India's Internet

Creators explained internet mapping in their own videos. I worked on the brief, creator onboarding and scripts.

1.3M+impressions
81creator submissions
Offline community

Dabba Mapathons

Helped run Mapathons across India: outreach, on-ground content and post-event recaps.

20+Indian cities
Content

Explainers and an educational series

Turned complex network features into short-form videos and visual explainers with the product team.

Paid social · Meta Ads

Launch campaigns

Supported Meta ad launches with audience targeting, creative A/B tests and conversion tracking.

Reels · @dabbanetwork · Instagram
Reel cover: internet drops
30 Mar 2026 · brand reel

70% of Indians face internet drops

Likes
30
Watch reel →
Reel cover: map your network
2 Apr 2026 · mapping launch

Map your network

Likes
67
Comments
5
Watch reel →
We also collaborated with creators
Creator reel cover: riyasayshie
19 Apr 2026 · @riyasayshie × Dabba

"We broke up"

Likes
732
Comments
151
Watch reel →
Creator reel cover: mrhypeofficial
19 Apr 2026 · @mrhypeofficial × Dabba

5G icon, 2 Mbps speed

Likes
111
Comments
58
Watch reel →
Social & community growth · FXDX (perpetual futures DEX) · 2023–24

Before I joined, and when I left

Educational and viral DeFi content, KOL and quest campaigns (Zealy, Galxe), with CAC and funnel tracking. I also hired 10 people, growing the team from 5 to 15 in four months.

X followers12K → 20K (+67%)
Discord members+112%
Telegram members+66%
TVL around the Base chain launch$30K → $340K (11×)
Team size5 → 15 in 4 months
BeforeWhen I left
AI video creative · made in code

Brand and explainer films, no editing software

8+ launch, brand and history films built with AI agents: motion graphics, 3D scenes and music synthesised in code, with no stock footage and no editing timeline.

Launch film · 20 s
Deltaplay launch
Product film · 15 s
Racket teardown
Documentary trailer
Love All: tennis
Documentary trailer
The Beautiful Game
History film
Ever Onward: Asian Games
History film
Four Walls: squash
Short-form reel
Badminton, Decoded
Social reel
Racket evolution
Concept film · 15 s
Two Doors
More results

Founder, trainer, educator

LesGo · co-founder & CMO · 2024–25

Dining & loyalty app

Ran launch marketing and Meta Ads, built the restaurant go-to-market and hired the team.

$35K+GMV
30+paying restaurants I closed
Matter Protocol · 2022–23 · remote

AI training & QA

For a US-based AI and Web3 startup: labelled hundreds of trading videos, built grading rubrics and fact-checked AI summaries.

Skyline Tutoring · 2019–22 · remote

Math tutor

Taught algebra and geometry to US middle school students, with custom material for every session and hand-made mock tests.

20+students a month
Tools I use

AI-native stack

AI & automation

Claude · ChatGPT · Cursor · n8n · Claude Code · Codex

Creative

Veo · Runway · Midjourney · Higgsfield · Freepik · ElevenLabs · Suno · CapCut

Marketing

Meta Ads Manager · Zealy · Galxe · Discord · Telegram

Build

YOLO · RF-DETR · TrackNet · OpenCV · Python · ffmpeg · cloud GPUs